GABRIELE BUROL

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Resume.

With 10+ years across design, branding and marketing, I bring a strategic view of how products live within a wider brand and market ecosystem. Today I use that experience to design UX that improves clarity, trust and conversion.

01
Experience

Work experience

  1. 2025 – Present
    Switzerland, remote

    Senior Product Designer

    Alpian · Swiss mobile app division

    Alpian is Switzerland's first digital private bank, combining everyday banking with the personalised wealth management of private banking, all in one app.

    • Led the UX audit of the old app through primary end-user research, turning findings into prioritised recommendations for the 2025 full redesign.
    • Led the full app redesign with a dedicated design system, improving user flows, information architecture and visual consistency.
    • Established a scalable design system and component library, with a three-layer token system and a move toward atomic design.
    • Led end-to-end UX/UI for Investments, Pillar 3a & Vested Benefits, Savings Account and the Groupe Mutuel partnership.
    • Owned UX writing and localisation workflows, delivering 825+ keys, and championed company-wide adoption of Figma.

    Business impact: client base +65%, AUM CHF 216.3M (+127%), revenue CHF 333M, app rating 4.35.

  2. 2023 – 2024
    Italy, remote

    Senior Product Designer & Team Lead

    Alpiantech for Intesa Sanpaolo · Strategic projects division

    • Promoted to Senior Product Designer & Team Lead for delivery quality and leadership on the Intesa Sanpaolo account.
    • Defined and ran a design operations vision across 4 concurrent products.
    • Recruited, onboarded and mentored a design team of 3.
    • Owned and evolved the branded design system for all web applications, and set QA standards for production-ready delivery.

    Business impact: built Alpiantech's design function, unified the design system across 4+ web apps and cut design-to-dev handoff time by 60%, laying the groundwork for 2 new initiatives.

  3. 2022 – 2023
    Italy, remote

    Product Designer

    Alpiantech for Intesa Sanpaolo · Strategic projects division

    • Led UX/UI for 8 launched products (1 mobile app, 6 web apps, 1 GenAI chat) for private banking clients and internal users.
    • Designed end-to-end experiences in regulated financial environments, balancing usability, compliance and business needs.
    • Initiated a design system adopted across internal web apps, cutting design inconsistencies and QA effort by 80% in 6 months.
    • Planned and ran usability studies before and after launch, and pushed the move from Sketch to Figma.

    Business impact: 8 product launches reaching 70,000+ users; the design system was adopted by all new web apps of the Intesa Sanpaolo Group.

  4. 2021 – 2022
    Kyiv, remote

    UX Designer

    Freelance

    My first steps in UX: end-to-end projects for newly launched businesses and entrepreneurs, using Design Thinking from discovery to delivery. Research through surveys, interviews, personas and journey maps; low- and high-fidelity prototypes in Figma, Sketch and Adobe XD; usability testing and iteration.

  5. 2019
    Kyiv

    Digital Marketing Specialist

    Titian Red

    A digital marketing and design studio helping small businesses and professionals grow their visibility and reach new customers online.

  6. 2016
    New York, remote

    Brand Manager Assistant

    Guiomar

    A New York luxury womenswear label founded by fashion and costume designer Guiomar Giraldo-Baron.

  7. 2015
    New York

    PR Associate

    Lawlor Media Group

    A luxury lifestyle PR boutique covering branding, strategic marketing, buzz building, crisis management and social media.

02
Skills

Skills & expertise

Core expertise
Product Design · UX/UI · Design Systems · Product Discovery · UX Strategy · Design Thinking · User Research · Usability Testing · Design Mentorship
Tools
Figma · Sketch · Miro · Jira · Notion · Maze · Crowdin
Languages
Italian · native
English · C2

03
Education

Education

  1. 2024

    Product Designer Certification

    Uxcel

  2. 2022

    Google UX Design Professional Certificate

    Google · Coursera

  3. 2013

    Degree in Economics and Commerce

    Ca' Foscari University of Venice